Ready to Turn Heads? Discover the Hottest Sustainable Swimwear Trends for 2025
Olivia Mitchell • April 29, 2025 • 3 min
Thinking of upgrading your swim style this season? From cheeky Brazilian bikinis to daring men’s mini-briefs, 2025’s bold, eco-friendly picks promise confidence and comfort—all while being kind to the planet.

Current Trends: Bold Styles and Sustainable Materials
Prominent styles such as Brazilian bikinis and half-thong designs continue to feature in women’s swimwear, recognized for their distinctive cuts and comfortable fit. For men, swimwear styles such as bikini briefs and mini-briefs are increasing in availability and focus on combining modern aesthetics with practical details. Leading brands are adopting regenerated materials and production methods that emphasize environmental responsibility alongside durability.
Why Brazilian Bikinis Remain a Popular Choice
Brazilian bikinis are known for their close fit and vibrant color palettes. Brands like GOI highlight the following features:
- Design versatility: Brazilian bikini bottoms and tops are constructed to offer a supportive fit that accommodates various body types and coverage preferences.
- Vibrant, lasting colors: These designs are available in a wide array of shades and prints, including neutral tones and tropical-inspired patterns.
- Materials with sustainability in mind: Many brands have incorporated advanced textiles such as Q-NOVA® regenerated Nylon, which is produced from post-consumer materials for a more environmentally conscious choice.
- Fit considerations: Customer feedback suggests the fit is generally consistent, with many users recommending sizing up for optimal comfort.
- Combined support and style: Current collections prioritize both aesthetics and practicality, supporting movement and all-day wear.
User Experiences in 2025
Verified purchasers of GOI’s Brazilian bikinis have shared experiences highlighting fit and support. For instance, one reviewer mentioned appreciative coverage and comfort, while another referenced the design's secure fit even during ocean activities. These opinions reflect individual experiences and may vary.
Men’s Swimwear: The Increase in Mini-Brief Styles
Men’s swimwear for 2025 includes an array of mini-briefs and bikini-style swimsuits. An example is the CHIC TEAL Swim Mini Brief by BANG!/DC2, which features:
- Contemporary, minimal coverage: Designed with a low waist and high leg openings for a fitted look.
- Eco-conscious Italian fabrics: Constructed from ECONYL® regenerated Nylon (Vita by Carvico), offering a focus on sustainability and premium texture.
- Attention to fit and comfort: Incorporates additional tailoring for shape while retaining a sleek appearance.
- Clear sizing information: Sizing recommendations align with industry standards; for example, a size Large is suggested for those who typically wear 33” pants.
- Durability: Engineered to withstand saltwater, chlorine, and sunlight, and equipped with antibacterial, quick-dry liners.
- Care guidance: Consider gentle washing, avoid abrasive surfaces, and minimize prolonged exposure to pool chemicals to help prolong garment life.
Return Policies for Online Swimwear Purchases
Brands such as GOI and BANG! provide return options. Swimwear that remains unworn, unwashed, and retains original tags can typically be returned within 30 days of purchase, as specified by each brand’s policy.
Australian-Influenced Swimwear Options
Australian swimwear brands like Moana Bikini are presenting Brazilian-inspired cuts, and items may be shipped directly to US buyers. Delivery estimates can range from 2–6 days with priority shipping, depending on shipping carrier and location.

Tips for Selecting Swimwear This Season
- Careful sizing: Check each brand’s specific size recommendations. Some users advise considering reviews or opting for a larger size for close-fitting garments.
- Sustainable fabrics: Look for materials such as Q-NOVA® or ECONYL® that are regenerated or recycled, known for combining comfort with reduced environmental impact.
- Activity-appropriate features: Adjustable, secure designs can be beneficial if engaging in water sports or intensive activities, as customer feedback highlights the value of such features.
- Mix and match color choices: New swim collections offer a wide range of color combinations and separate pieces for customization.
- Proper care routines: Gently washing, air-drying, and minimizing exposure to harsh pool chemicals can help maintain your swimwear’s appearance over time.
Summary for 2025
Swimwear options in the USA for 2025 emphasize stylish design, confidence, and environmental awareness. Notable brands are providing online access to contemporary styles with eco-friendly materials, detailed sizing guidance, and standard return policies. Whether you are interested in Australian-inspired cuts, GOI’s swimwear, or designs from BANG!, you can explore a variety of choices for updating your swim collection according to your personal style and preferences.
Sources
- BANG! CHIC TEAL Swim Mini Brief
- GOI – Eco-Friendly, Sexy Women’s Swimwear
- Moana Bikini – World-famous Australian Designs
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